Apart from the technical backend advantages of having these on your digital platforms, animated videos can help your company in many different ways. The most important of these would be communicating with your audiences in an entertaining and unique way. Furthermore, animated videos are more cost-effective as related to an actual video shoot. While designing an animated video, you can control the minutest detail on screen. This means that if you have certain specific brand colours, for example, you can ensure that your work is presented in those colours and formats, maintaining stronger recall value, brand presence, and consistency across platforms. Lastly, animation works very well for explainer videos or videos where things like internal working of products, mind mapping, and other processes can be shown more effectively via animation. If using a voice over on these videos, it also becomes very easy to cater to a multi-lingual audience by either adding subtitles, or recording the voice-overs in those languages in a quick, convenient, and cost-effective way.